truebrowser – The Official Blog https://www.alertbot.com/blog/ Thu, 29 Jan 2026 18:40:15 +0000 en-US hourly 1 https://wordpress.org/?v=6.9 Beware These 5 Possible Dangers Lurking in Free Website Monitoring Tools https://www.alertbot.com/blog/index.php/2020/02/17/beware-these-5-possible-dangers-lurking-in-free-website-monitoring-tools/ Mon, 17 Feb 2020 21:38:36 +0000 https://alertbot.wordpress.com/?p=672 A beautiful woman with brown hair and her right hand to her forehead looking concerned. Her left hand is holding her glasses. She's looking down at her laptop. A chart with graphs is in the background. Text on the image reads "Beware These 5 Possible Dangers Lurking in Free Website Monitoring Tools"

Beware These 5 Possible Dangers Lurking in Free Website Monitoring Tools

by Louis Kingston

We’ve been told by the poets that the best things in life are free: A sunrise in spring, the scent of a flower, the coo of a baby, having a buddy who can get his hands on football tickets. It’s all so beautiful and uplifting (especially the football tickets).

But at the same time, the economists remind us that there’s no such thing as a free lunch. And of course, we know from experience that this is often the case. How many times have we taken advantage of a so-called free offer, only to end up disappointed instead of delighted? A handful? Dozens? Hundreds? (And we haven’t even brought up that notorious gym membership yet…)

And that brings us to website monitoring. You know that this is important — or make that vital — to your business’s success. Indeed, going off-the-grid for even a minute can lead to lost sales and lasting reputation damage, and ongoing downtime issues can negatively impact search engine rankings. Hell hath no fury like Google and Bing scorned.

But what you may not know, is that the throng of free site monitoring tools out there may be part of the problem — not the solution. Here are five potential dangers lurking in these tools:

  1. No Technical Support

Many free site monitoring tools offer no technical support to help you pinpoint issues and identify potential vulnerabilities and weaknesses. Instead, they provide you with a FAQ (or some other similar resource), and expect you to solve your own problems. You can’t even complain about this, because there’s nobody to complain to.

  1. Excessive False Positives

 When is a downtime alert not a downtime alert? When it’s a false positive. These are truly (not falsely) frustrating and terrifying, and they’re a common problem among some free site monitoring tools.

  1. Reduced Test Frequencies

In their marketing, all free site monitoring tools promise to “constantly scan your site.” That sounds comforting. But some of these tools define “constantly” differently than you would— and not in a good way. Several minutes can pass between test frequencies, which means that if something goes wrong, you’ll be left in the dark for quite a while.

  1. Limited Testing Locations

Many free site monitoring tools test from one or two locations (which is a worst practice) instead of from multiple locations around the world (which is a best practice).

  1. Slow, Limited Product Updates

Many free site monitoring tools don’t get the latest, greatest and safest product updates — because the companies that make them can’t afford to do so. After all, someone has to pay for that stuff.

Why Free in the First Place?

In light of the above, you may be asking a very sensible question: with so many fundamental drawbacks and limitations, why do some companies offer free site monitoring tools in the first place?

In two words: loss leader.

In more than two words: these companies use a free site monitoring tool to get customers onto their roster, after which the upsell parade starts — and it never, ever ends. Eventually, some of these customers end up buying a premium (license/subscription) site monitoring solution at a hefty price tag. The company does a happy dance, rings a bell, updates a giant telethon-like tote board, and smokes a bunch of cigars.

OK, they don’t do any of those things (at least, we hope they don’t), but the fact remains that the free site monitoring tool was never a legitimate, functional business-grade solution in the first place. Economists 1, poets 0.

And Then, There’s AlertBot!

AlertBot isn’t free, for the simple reason that we:

  • Provide exceptional technical support
  • Filter out and prevent false positives
  • Conduct frequent testing
  • Test from multiple locations around the world
  • Regularly update our technology

At the same time, AlertBot is refreshingly affordable and makes CEOs and CFOs as happy as it makes CTOs and CSOs. So yes, the best things in life are free. But second best is getting a GREAT deal on a solution that over-delivers. That’s AlertBot. Try it now and see for yourself.

Louis is a writer, author, and avid film fan. He has been writing professionally for tech blogs and local organizations for over a decade. Louis currently resides in Allentown, PA, with his wife and German Shepherd Einstein, where he writes articles for InfoGenius, Inc, and overthinks the mythos of his favorite fandoms.

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AlertBot Showdown: VIVE vs Oculus https://www.alertbot.com/blog/index.php/2019/06/27/alertbot-showdown-vive-vs-oculus/ Thu, 27 Jun 2019 19:48:56 +0000 https://alertbot.wordpress.com/?p=611 A graphic with a yellow starburst in the center and two robots charging towards each other. Both are wearing Virtual Reality head sets and holding the controls. Text reads "AlertBot Showdown: Oculus vs Vive" with the word SHOWDOWN very large at the bottom.

As technology continues to morph change with the times, the virtual reality experience keeps becoming more widespread and immersive. Two of the leading brands in the VR game are unmistakably VIVE (HTC) and Oculus. Both companies are leaders in the ever-expanding digital world of virtual reality, with both having released or having plans to release new headset models this summer.

While these brands may corner the market on connecting to the virtual realm, we wondered how they stack up when it comes to the world wide web and their own individual website performance.

To test their web performance quality, we used AlertBot’s external website monitoring system and its TrueBrowser™ technology to monitor both VIVE.com and Oculus.com from May 1st through May 22, 2019. Given the high regard in which these companies are held because of their products, we expected their web performance to be strong.

Reliability

For the reliability evaluation of a website, we look for failure events (like when a page doesn’t fully load or it is completely down), and we look for what caused those failures.

Both VIVE’s and Oculus’s sites did perform quite well. Neither saw significant downtime, but each one experienced some sluggish speeds and even load time timeouts on a couple rare occasions.

VIVE.com experienced 99.91% uptime, with just a few errors recorded due to slow load times. None of these events lasted longer than a couple minutes, and none of them amounted to any significant downtime. Because of this, we still consider their performance to be quite solid.  (VIVE.com 8/10)

Oculus.com performed similarly with 99.98% uptime and similar slow page load errors that didn’t amount to significant downtime but at least put a minor hiccup in their performance. They experienced four times fewer of these errors than VIVE, so they ended up coming out just a tiny bit more on top. (Oculus.com 8.5/10)

Alertbot Uptime green circle performance chart Alertbot Uptime green circle performance chart

Speed

When evaluating a website’s speed, we look at the time it takes the site’s homepage to render and load to the point of being fully interactive by the user. These tests are performed from the perspective of a first-time visitor with no prior cache of the website’s content. AlertBot runs the tests inside real Firefox web browsers using AlertBot’s TrueBrowser™ monitoring. We calculate the speed as an overall average across all locations during the time span selected for this Showdown.

The speed for both websites were also relatively close to each other. VIVE.com’s best speed, on average, was seen on Monday, May 13 at 3.2 seconds, which isn’t bad. Their best time of day, however, was on Tuesday, May 21 at 5am with 1.6 seconds. It’s definitely better, although it’s doubtful that they usually see a high number of traffic on a given morning. VIVE.com’s worst averaged day was Thursday, May 23rd at just 5.1 seconds. However, their worst time was on Wednesday, May 22nd at 2pm with a much less admirable 8.8 seconds. The site’s overall average speed across the entire test period was 3.78 seconds.  (VIVE.com 8/10)

Oculus.com performed very similarly. Their best day on average was Thursday, May 2nd with 3.7 seconds. Their best response time was at 9am on Wednesday, May 15 with 2.05 seconds. Oculus.com’s worst averaged day was also (like VIVE’s) Thursday, May 23rd at just 4.37 seconds (although that’s slightly better than VIVE’s worst). However, their worst time of day was on Wednesday, May 1st at 6am with 7.49 seconds (making their slowest time a full second faster than VIVE’s slowest). The site’s overall average speed across the entire test period was 3.96 seconds (Just a smidge slower than VIVE’s).     (Oculus.com 8/10)

Alertbot speed test green performance bar chart Alertbot speed test green performance bar chart

Geographic

It’s always interesting to see how sites perform differently across the world. If we look exclusively at the United States, it’s intriguing to see which states regularly see faster or slower times than others. For this portion of the test, we compare the overall average speeds of each individual location captured during the selected period of time for this Showdown.

Previously, California had reigned supreme as the fastest state in the U.S. But lately, other states have been stepping up, dethroning The Golden State. This time, North Carolina wins (for both sites), with VIVE.com moving at a breezy 1.69 seconds in The Old North State. Oregon came in second at 1.8 seconds, with Arizona at 2 seconds. Comparatively, Washington state saw the slowest speed, coming in at a shameful 10.9 seconds, with Washington DC in second at 7.55 seconds and Texas in third at 7.43 seconds. (VIVE.com 8/10)

Oculus.com was also under two seconds with 1.9 seconds in North Carolina. Their second fastest was 2.2 seconds in Nevada and 2.3 seconds in Oregon. Overall, they were pretty close to VIVE. However, while Oculus saw a better overall “slowest” location, the second and third slowest were a little worse. Washington, DC came in at 8.66 seconds, then Washington state at 8.65 seconds, and Texas at 8.55 seconds. For the most part, though, the sites performed rather closely.  (Oculus.com 8/10)

Alertbot performance by region green bar chart Alertbot performance by region green bar chart

Usability

For evaluating a site’s usability, we always select a common task a user might typically try to accomplish when visiting the sites and replicate it. For our previous Showdowns, we tested things like going through the motions of ordering movie tickets from a local theater or simply adding a similar item to both sites’ shopping carts. For this Showdown, we’ll see what the experience is like to use their respective websites to see if we can order their latest VR headset.

For each of these processes, we started by opening a new tab in Google Chrome and typing in the site’s URL.

From the point of typing www.VIVE.com into our Chrome browser, it took 1 minute and 36 seconds (and a wealth of clicks) to come to the conclusion that you cannot order anything from their website (at least not easily, even though there’s a shopping cart icon on their menu bar), and that viewing a map to “Try VIVE Today” tells us that we have to live in Livingston, UK if we want to visit a store.

For www.Oculus.com, it took 3 clicks and 16 seconds to add the Oculus Quest 64 GB headset to our cart and be ready to checkout.

For these tests, we attempt to go into them without much prior knowledge of the site’s user side functionality to give it an unbiased test, so we’re pretty surprised at how drastically different the user experience was here. To give VIVE a fighting chance – even before trying Oculus’s site – we tried choosing a different headset in the event that maybe the most recent one isn’t available yet, and it still didn’t help. Perhaps the problem is that we’re performing the test from the US and VIVE’s parent company, HTC, appears to be UK-based. After further investigation, however, it appears that the only way to get to a purchasing option on VIVE’s site is to look at the “comparison” portion of the products page. Still, it seems odd that they wouldn’t make it easier and clearer to order their products. (Also, it appears that the webpage ends when you’re scrolling through, but it merely eventually changes the panel you’re “stopped” on as you scroll down, and then it moves you down the page to the next panel before stopping you again. It’s a neat design, perhaps, but no doubt a little confusing at first.)

With that in mind, here are the Usability scores:

(VIVE.com 5.5/10)
(Oculus.com 9/10)

 

Verdict

Both sites performed respectably, but when it comes to usability and speed, one unexpectedly outperformed the other—especially when it came to usability. So, we’re pleased to announce this Showdown champion to be…

Winner:

Graphic rendering of a robot with a triangular head and circle eye hovering above the ground and holding up a sign that reads "Oculus.com"

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AlertBot Showdown: Moviepass vs Sinemia https://www.alertbot.com/blog/index.php/2018/08/21/alertbot-showdown-moviepass-vs-sinemia/ Tue, 21 Aug 2018 18:29:00 +0000 https://alertbot.wordpress.com/?p=542 A graphic with a yellow starburst in the center and two robots charging towards each other. Both are carrying membership cards and ticket stubs. Text reads "AlertBot Showdown: moviepass vs sinemia" with the word SHOWDOWN very large at the bottom.
With streaming services like Spotify, Apple Music and Amazon redefining how we consume music, or NetFlix, YouTube and Hulu changing how we consume movies and TV at home and on the go, it probably should be no surprise that the subscription service concept would make its way to the cinema. MoviePass has long been a leader when it comes to theater-going subscriptions, but Sinemia is a rising competitor that has thrown its hat into the ring to fight for a share of the movie-going, popcorn-munching theater ticket buyers. Both services allow movie fans to pay a specific monthly (or annual) fee to see movies on the big screen at a discounted price.

We used AlertBot’s external website monitoring system and its TrueBrowser™ technology to monitor both sites for a couple weeks, spanning from July 1 to July 22, 2018. As both sites and services are continuing to grow and change (Heaven knows MoviePass will probably change their rules and operations again before you finish reading this sentence), we weren’t surprised to see how similar the sites for each service performed.

Reliability

For the reliability evaluation of a website, we look for failure events (like when a page doesn’t fully load or it is completely down), and we look for what caused those failures.

Both MoviePass and Sinemia performed well here, but one did seem to struggle a little more than the other.

MoviePass.com experienced a 98.2% average uptime due to several days where the site seemed to perform slower than usual, causing the pages to not load fully – even triggering a strange account lookup error on the front page for several hours on July 14th. This resulted in 18 failure events cataloged by AlertBot, with an average failure time of 32 minutes. This doesn’t mean downtime, per say, but the details did show that the site was struggling with its speed and load times. (MoviePass.com 7/10)

Comparatively, Sinemia.com saw 99.98% uptime with 1 failure event, although it wasn’t anything that spelled major downtime. At worst, it appeared to be a slow page / busy error that didn’t last long enough to qualify as site downtime. Overall, Sinemia proved to be pretty reliable. (Sinemia.com 9/10)

Alertbot Uptime green circle performance chart Alertbot Uptime green circle performance chart

Speed

When evaluating a website’s speed, we look at the time it takes the site’s homepage to render and load to the point of being fully interactive by the user. These tests are performed from the perspective of a first-time visitor with no prior cache of the website’s content. AlertBot runs the tests inside real Firefox web browsers using AlertBot’s TrueBrowser™ monitoring.

MoviePass.com saw acceptable page load speeds overall, with their best average day being Wednesday, July 4th with 3.9 seconds. The best time of day was 1am on Friday, July 20th (which isn’t a popular time to even be using a site like theirs) at an average of just 1.6 seconds. On the other side of the proverbial coin, the slowest day was Saturday, July 14 with an average time of 8.9 seconds, and the worst time of day was also on the same day at noon (yikes!) with an embarrassing 14.1 seconds.  (MoviePass.com 7.5/10)

Sinemia actually didn’t perform too much better, with their best average speed for a single day being Saturday, July 21 with 5.4 seconds and their best time of day being Wednesday, July 4th at 5pm with 2.7 seconds. Their slowest day was Monday, July 23rd with 7.3 seconds, with the slowest time being on July 2nd at 10pm with 10.2 seconds. (Sinemia.com 8/10)

Alertbot speed test green performance bar chart Alertbot speed test green performance bar chart

Geographic

It’s always interesting to see how sites perform differently across the world. If we look exclusively at the United States, it’s intriguing to see which states regularly see faster or slower times than others.

MoviePass.com performed the fastest in California with 1.8 seconds, with Florida coming in second at 2.4 seconds. The site performed slowest in Missouri with a sluggish 10.2 seconds, with Utah coming in second at 8.5 seconds. (MoviePass.com 8/10)

For Sinemia.com, California was also the fastest at 2.9 seconds, and Virginia was second fastest at 3.5 seconds. Missouri was also the slowest, at 11.3 seconds, with Utah being second slowest at 9.1 seconds. (Sinemia.com 7.5/10)

Neither site was all that impressive in the nature of speed – which is interesting considering there isn’t a whole lot of content on their websites to slow them down.

Alertbot performance by region green bar chart Alertbot performance by region green bar chart

Usability

For usability, we select a common task a user might typically try to accomplish when visiting the sites and replicate it. For our previous Showdowns, we tested things like going through the motions of ordering movie tickets from a local theater or simply adding a similar item to both sites’ shopping carts. For this Showdown, we’ll see what the experience is like to use their respective websites to start the service signup process (but not complete any forms).

For each of these processes, we started by opening a new tab in Google Chrome and typing in the site’s URL.

From the point of typing www.moviepass.com into our Chrome browser, it took a mere 18 seconds and 2 clicks to see their plans and get to the signup form. It was a piece of cake.

For Sinemia.com, it was actually just as smooth. In 17 seconds and 2 clicks, we were able to select a plan and get to the signup page.

It’s a tough call for usability. They’re simple processes, but they get the job done and we have no complaints.

All things considered, here are the Usability scores:

(MoviePass.com 10/10)
(Sinemia.com 10/10)

 

Verdict

The usability usually isn’t this straightforward and clear for both sites, so it leaves us to look almost exclusively at the other categories to draw a conclusion.

Without assuming MoviePass may have more hiccups in speed due to a greater deal of traffic, Sinemia.com seems to be a clearer choice for reliability as a whole, but the sites are quite close. That bad day on July 14 also really hurt MoviePass’s performance during this evaluation period, but it can’t be ignored. So, with that said, we believe the verdict is…

Winner:

Graphic rendering of a robot with a triangular head and circle eye hovering above the ground and holding up a sign that reads "Sinemia.com"

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AlertBot Showdown: Playstation vs Xbox https://www.alertbot.com/blog/index.php/2018/04/06/alertbot-showdown-playstation-vs-xbox/ Fri, 06 Apr 2018 19:30:53 +0000 https://alertbot.wordpress.com/?p=517 A graphic with a yellow starburst in the center and two robots charging towards each other. Both are carrying video game system controllers. Text reads "AlertBot Showdown: Playstation vs XBox" with the word SHOWDOWN very large at the bottom.

It may have been squashing a goomba while punching a coin out of a brick, dodging barrels being thrown by a grumpy gorilla, sorting oddly shaped falling blocks into interlocking patterns or simply catapulting miffed fowl at a group of defenseless pigs on your mobile phone, but chances are high that everyone has played a video game at one point in their life.

Poor web performance is no game any self-respecting owner of a website should play. We recently aimed our sights at the gaming industry and picked out two heavy hitters to evaluate: Xbox and Playstation. While their websites may not be the main point of interest for gamers, they’re relied upon for information, updates and even online digital game sales. Their online gaming servers may be the most important thing to keep running smoothly in gamers’ minds, but these top players in the industry will want to make sure their website stays up and always accessible.

We used AlertBot’s external website monitoring system and its TrueBrowser™ technology to monitor both sites for a couple weeks, spanning from February 4, 2018 to February 25, 2018. Both sites performed well—as can be expected from parent companies Microsoft (Xbox) and Sony (PlayStation)—but, as usual, one performed just slightly ahead of the other, even if not by much.

Reliability

For the reliability evaluation of a website, we look for failure events (like when a page doesn’t fully load or it is completely down), and we look for what caused those failures.

Both websites experienced 100% uptime, but both sites encountered minor errors that served as a few speedbumps along the way. Still, it wasn’t enough to qualify as downtime.

Xbox.com, despite its 100% uptime, experienced around 50 “slow page” warnings and over 20 page load timeouts (where something on the page takes a bit longer to load, slowing the page’s overall performance down). Xbox.com also returned an SSL Certificate expiration notice. However, none of these qualified as significant outages, and for that we still have to give them props. (Xbox 9/10)

Playstation fared the same with 100% uptime and a lot better when it came to the little errors. They only registered 7 timeouts and 5 slow page loads, and for that we give them slightly higher marks.  (Playstation 9.5/10)

Alertbot Uptime green circle performance chart Alertbot Uptime green circle performance chart

Speed

When evaluating a website’s speed, we look at the time it takes the site’s homepage to render and load to the point of being fully interactive by the user. These tests are performed from the perspective of a first-time visitor with no prior cache of the website’s content. AlertBot runs the tests inside real Firefox web browsers using AlertBot’s TrueBrowser ™ monitoring.

Speed is crucial to the gamer – be it game load times (who else hates waiting for spinning icons to finish to get us past a cut scene or moving on to a new map in a game?) or server responsiveness – so a speedy game company website is key. Xbox.com experienced pretty quick load times, with its best day being February 24th with an average of 4.6 seconds. Its best response time, however, was on February 23rd at noon with 2.2 seconds. On the flipside, its worst day was February 12 with 6.7 seconds (which isn’t all that bad), but their worst hour proved to be on February 11th at 11pm with a sluggish 13.1 seconds. (Xbox 8.5/10)

Surprisingly, Playstation turned out to be just a little bit slower, with their best day average being 6 seconds on February 22nd. Their best time by the hour was on the same day at noon with 2.3 seconds, just a hair slower than Xbox’s best time. Their worst day was a full second longer on February 11th with 11.7 seconds, and their worst time by the hour was also 13.1 seconds, but on February 10th at 7am. (Playstation 8/10)

Alertbot speed test green performance bar chart Alertbot speed test green performance bar chart

Geographic

It’s always interesting to see how sites perform differently across the world. If we look exclusively at the United States, it’s intriguing to see which states regularly see faster or slower times than others.

California seems to win out most of the time as the fastest location for load times and for Xbox.com, it was no different. California saw load speeds of 2.1 seconds on average, with Florida coming in second at 2.2 seconds. Georgia, however, saw an average worst time of 10.3 seconds with Missouri coming in second at 9.2 seconds. (Xbox 8.5/10)

Playstation.com actually turned in slightly more sluggish results geographically, too. Their best location was California, as well, but it was 2.5 seconds, and Florida was a close second at 2.7 seconds. Playstation’s slowest spots were also in Georgia and Missouri, at 12.6 seconds and 11.2 seconds, respectively. It’s not the worst we’ve seen, but Xbox clearly performed better. (Playstation 7.5/10)

Alertbot performance by region green bar chart Alertbot performance by region green bar chart

Usability

For usability, we select a common task a user might typically try to accomplish when visiting the sites and replicate it. For our previous Showdowns, we tested things like going through the motions of ordering movie tickets from a local theater or simply adding a similar item to both sites’ shopping carts. For this Showdown, we’ll see what the experience is like to use their respective websites to add a digital download of a popular video game to the shopping cart and start the checkout process.

For each of these processes, we started by opening a new tab in Google Chrome and typing in the site’s URL.

From the point of typing www.xbox.com into our Chrome browser and clicking around to find the Xbox One games, choosing the featured one (which, in this case was Dragonball FighterZ), clicking “Buy Now” and getting to the account login screen, it took 1 minute and 10 seconds. From the homepage, it took 7 clicks to get to the checkout process. It’s been a while since we’ve last visited their site, so our experience was fresh, but we encountered some significant slow loading times when getting to the product page. We actually added an additional click to the process because the “Buy Now” button didn’t load properly at first (and did nothing upon its first click). Overall, we got to do what we set out to do, but the process could have gone a lot smoother.

We were hoping for a better experience from Playstation, and we got one. From the point of typing www.playstation.com into our Chrome browser, it took 4 mouse clicks and 35 seconds to find a featured video game (in this case, Bravo Team), and get to the checkout stage (which was also an account login screen). There was some delay on first clicking on the game title, but it still loaded quickly and allowed us to get to the end of the process fast.

Both sites allowed us to get the job done in a rather speedy manner, but Playstation’s site gave us a much more positive experience.

With that said, here are the Usability scores:

(Xbox 8/10)          (Playstation 9.5/10)

 

Verdict

Both sites performed very well, but that positive user experience helped push one over the other, albeit only slightly. So while it was a tough call to make, we have come to a conclusion —

Graphic rendering of a robot with a triangular head and circle eye hovering above the ground and holding up a sign that reads "Playstation.com"

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How Much Impact Does an Hour of Website Downtime Have on a Business? https://www.alertbot.com/blog/index.php/2017/02/27/how-much-impact-does-an-hour-of-website-downtime-have-on-a-business/ Mon, 27 Feb 2017 11:00:27 +0000 https://alertbot.wordpress.com/?p=353 An illustration of a business man with a briefcase running away from a shadowed monster with red eyes and red graph arrows coming from its head and mouth that are pointing downward. The background is a yellow grid with a couple money symbols.

How Much Impact Does an Hour of Website Downtime Have on a Business?

So, your business website is offline again and your IT team has sprung into action, trying to pinpoint the issue and fix it as soon as possible. Sure, it’s good that your IT experts are handling the problem responsibly, but do you know how much money your business may have lost during your website’s downtime? Well, if you are a major player in the ecommerce industry, chances are you could have lost millions of dollars by now. And that is not an overstatement.

Like it or not, even an hour of downtime can do a great deal of damage to your online business. Did you know that in 2014, Google experienced downtime which was caused by a virus and all Gmail, Google+ and Google Drive were affected by it? This downtime lasted for an hour, which decreased Google stocks by 2.4 percent.

But that’s not all! Amazon, the e-shopping giant, experienced 2 hours of downtime, presenting site visitors with cryptic HTTP messages. In just 2 hours, Amazon lost an estimated total of $3.48 million. That’s huge!

So, if you wish to estimate the true cost of an hour of website downtime has to your business, then you’ve come to the right place. Here are some of the more important variables you must consider when calculating this cost:

§  Impact on Business Sales

To figure out exactly how much an episode of website downtime costs in terms of sales lost, you’d need to determine what your average profits per minute are during the time period the downtime occurred. You can then multiply that average profit per minute times the number of downtime minutes to determine your total lost sales profits. If the downtime occurs at 2 in the afternoon, for example, it is most likely going to cost your business more sales than if the outage had happened at, say, 2 in the morning, when web traffic is typically much lighter.

§  Damage Done to Your Business Reputation

Downtime (especially if it’s frequent or at a crucial time) can scar your business’s reputation, losing the trust and loyalty of customers in your brand. Just like many businesses, you too have invested good money and a great deal of time in brand building. Your time and money can go to waste if you experience downtime—even if it is for just an hour. When considering the true cost of your site’s downtime, it is important that you keep in mind the resources you’ll need to spend to repair your tainted brand image going forward.

§  Money Wasted in Marketing Campaigns

Another factor to consider when determining the cost is the money you have invested in your marketing efforts, like PPC (pay-per-click) campaigns. You need to figure out the amount of money that was spent on marketing while your site was experiencing downtime. This is important to calculate, because let’s face it – you literally didn’t reap any benefits from the invested money, because your site was inaccessible when prospects clicked on the PPC link or advertisement.

Prevention is Always Best!

Calculating the cost you might have incurred due to an hour of website downtime is essential, but there are precautions you can take to avoid unplanned downtime and keep your business up and running ’round the clock (and be a hero!). AlertBot is an intuitive web-based website monitoring service that can alert your team about website errors and slowness within seconds, and also help you keep track of your site performance. All of this is much needed to mitigate downtime issues significantly. Start the AlertBot 14-day free trial today!

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AlertBot Now SAM Certified for Government Website Monitoring https://www.alertbot.com/blog/index.php/2016/09/22/alertbot-now-sam-certified-for-government-website-monitoring/ Thu, 22 Sep 2016 17:21:16 +0000 https://alertbot.wordpress.com/?p=255 AlertBot Now SAM Certified for Government Website Monitoring

Allentown, PA / September 21, 2016 / PR Newswire
InfoGenius.com, Inc., a software company and developer of the leading TrueBrowser®-based web application monitoring solution, AlertBot, is pleased to announce that they are now SAM certified and are looking to grow their relationships with Federal and State Governments. TrueBrowser® technology combines advanced performance tracking and error detection with real web browser testing to provide customers with best-in-class website monitoring solutions. Downtime of any length can be costly for any website or online business; AlertBot’s Website Monitoring Service uses TrueBrowser® technology to launch real web browsers and test websites inside those browsers, including mission-critical financial transactions conducted on government websites, login pages and other mission-critical pages. Learn More about Trusted Government Website Monitoring.

“With 85 Global Test Locations operating over 7 Internet Backbones developed during the past decade, AlertBot has established their reputation in real-world private industry applications; this level of website testing and monitoring is both proven and ready for Public Service Deployment as Federal and State Agencies rollout ‘Next Gen’ consumer style, interactive websites,” states Pedro Pequeno, President of InfoGenius.com, Inc. He continues: “We’re looking forward to showcasing AlertBot’s TrueBrowser® technology and capabilities to Governmental Agencies throughout the country and help them validate their client usage.”

AlertBot serves over 10,000 users spanning 6 continents worldwide with 200 million website checks per month. Their Synthetic Monitoring is designed to detect all possible application errors and collect important performance metrics as part of its monitoring routine. This data gives government organizations, including the U.S. Department of Energy, Virginia state government, NOAA, U.S. Marine Corps, and Smithsonian Institution, the information they need to ensure their applications are always running error-free and providing a quality user experience. AlertBot has registered to do business with Federal and State Agencies using the following registrations: DUNS: 624818493; CAGE: 6QP16; NAICS: 518210, 454111, & 334290.

About AlertBot:
Since launching in 2006, AlertBot has provided industry-leading TrueBrowser® web application monitoring. Thousands of companies trust AlertBot to continuously monitor their mission critical websites for errors and performance issues that affect user experience. Visit www.AlertBot.com for more information.

About InfoGenius.com, Inc.:
Founded in 1999 by a group of engineers, InfoGenius prides itself in building and delivering quality enterprise-class services that help businesses, both small and large, realize their greatest potential online. InfoGenius conducts its business through its network of independently branded services including AlertBot, ELayer and UptimeSafe. Visit www.infogenius.com for more information.

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Are You Testing Your Site’s Performance With Different Browsers? https://www.alertbot.com/blog/index.php/2015/07/24/are-you-testing-your-sites-performance-with-different-browsers/ Fri, 24 Jul 2015 17:45:20 +0000 https://alertbot.wordpress.com/?p=128 Are You Testing Your Site’s Performance With Different Browsers?

Web developers know browser compatibility can be a real headache, however, browser compatibility doesn’t just affect web developers. Recently, one AlertBot customer received an alert that their site had failed. When investigating the failure, they found that their site was actually not completely down, but that AlertBot had discovered that their site had stopped working in just one browser. Their website was working fine with Chrome, Internet Explorer (IE), Safari, etc, but had stopped loading with Firefox. Thanks to AlertBot’s TrueBrowser™ Monitoring options, which allowed them to test their website in multiple browsers, they were able to identify the problem with that one browser quickly and fix it.

For web developers, it’s easy to simply open your site in each of the popular web browsers to check it for compatibility, find that it’s working smoothly, and then never follow-up on it again. However, websites, servers and backend resources change often. AlertBot’s TrueBrowser™ Monitors can be set up to check your site regularly with each of the popular web browsers and make sure nothing has changed. So, for example, with AlertBot, you can set up a Test Scenario to check your website with Chrome, another one to check it with Firefox, then another with IE, etc. This way, you’ll know the very instant your site stops functioning within one of these popular browsers.

Browser logos circled around the AlertBot logo

It’s also just a super easy way to not have to worry about browser compatibility as often. Think about it; these days, web browsers are constantly auto-updating to new versions and web masters are constantly updating their websites. It’s a lot to keep up with–testing your site’s performance with each browser every time this happens–so having something as simple as an automatic browser monitor frequently testing your site’s reliability is one less worry for website owners.

Take the AlertBot TrueBrowser™ Monitor for a spin with a completely free trial and let us start watching your back for you!

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